Designed by up-and-coming talent Emil Bertell, the Unlimited Dreams collection features a playful, imaginative pattern inspired by the world of dreams, poetry and fairy-tales. Bertell, a 25-year-old art student, has worked as an illustrator since 2007 and is the winner of the 2008 Mikkeli Illustration Triennial. He creates drawings in lead pencil which he then manipulates digitally. His illustrations and Fenotype fonts have been featured in international publications.The dreamy theme of the new designer collection – selected on the basis of a customer survey – follows the latest trends in fashion and interior design. It has an eye-catching, hand-printed look that transforms tissue from a commodity into a luxury item.The annually issued Lambi Limited collection was launched last year to set a new design benchmark in the consumer tissue category. Strengthening Lambi’s profile as a premium brand, it embraces the belief that design belongs everywhere, from the bathroom to the kitchen worktop.“It’s interesting to take an everyday product onto a whole new level. Consumers are gradually learning that design can be everywhere, and within everyone’s reach,” says Lambi Brand Director, Anna Jenkins.The 2010 Unlimited Dreams collection was launched in January and is currently available in Nordic, Baltic and Eastern European countries as well as in Russia.