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M-real to change name

Feb 9 2012  M-real’s Board of Directors proposes to the Annual General Meeting a change of the company’s business name to Metsä Board.

M-real Corporation’s Board of Directors proposes to the Annual General Meeting, to be convened March 28, that the company’s business name is changed to Metsä Board Corporation.The new name and identity reflects a company that is according to its strategy strongly focused on paperboard, the company writes in a press release.The name of Metsäliitto Group, of which M-real is a part of, is changed to Metsä Group.“We have during the recent years done a very determined work to transform from a paper company to a profitable paperboard company. Our structural transformation is at a stage where we want to communicate it also through the company name. As a part of the Metsä Group’s new common identity we are able to strengthen our visibility in the market,” says Mikko Helander, CEO of M-real.

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