Stora Enso will combine the paper reporting segments Newsprint and Book Paper, Magazine Paper and Fine Paper into one Business Area called Printing and Reading. Consumer Board and Industrial Packaging will form the Renewable Packaging Business Area. A new Business Area and called Biomaterials is established, comprising mainly the company’s joint-venture pulp mills, stand-alone pulp mills and wood plantations. The Wood Products Business Area will be renamed as Building and Living.The Company will have four Business Areas, Biomaterials, headed by Juan Bueno, Printing and Reading, headed by Juha Vanhainen, Renewable Packaging, headed by Mats Nordlander, and Building and Living, headed by Hannu KasurinenThe changes in the Business Areas and management will take place as of today, 17 January.“We are organizing our businesses based on the different markets and customers they serve. The aim is to increase our organisation’s competitiveness,flexibility, speed and accountability, and to minimise interdependences between the businesses to ensure that we have the ability and agility to seizeopportunities arising from the changes in the global economy,” says Jouko Karvinen, CEO of Stora Enso.