Pyroll Group has expanded both through organic growth and acquisitions, including the merger of the paper converting group Ypap. This has resulted in a somewhat incoherent group structure and a need to clarify Pyroll’s image among customers and other stakeholders. To achieve this goal, Pyroll decided to introduce a restructuring program, also helping to improve business efficiency. The parent company RU Group was renamed Pyroll Group Oy in October last year, and most of the restructuring actions were completed by New Year. At the beginning of 2011, Pyroll’s sales and marketing were combined under one organization. From the beginning of March 2012 Pyroll is scheduled to operate three invoicing companies based on the business areas: Pyroll Oy handles the invoicing of Pyroll Packages, Pyrollpap Oy the invoicing of Pyroll Paper Merchant, and Pyroll Converting Oy the invoicing of Pyroll Contract Converting. At the same time, new systems and tools for reporting and financial administration will be taken into use.All the rearrangements have been designed to improve customer service and streamline daily operations. In line with its strategy, Pyroll will continue to drive profitable growth. This will be supported by the new uniform image and the new efficiencies.Pyroll is one of the leading converters of paper, paperboard and plastics in the Nordic countries. The company was founded in 1973. Today, it operates in 14 locations in Finland, as well as in Poland and Hungary. Pyroll employs more than 500 people, and the group’s net sales amount to 90 million Euros.