The tissue World Conference will examine numerous topics, including Management Trends, Sustainability, Environment, Brands, Private Label, Fiber Supply, New Technologies, Papermaking, Converting, Energy Savings, Packaging, and Yankee Dryer Reliability.Mats Berencreutz will speak about sustainability. ”For us at SCA, sustainability involves taking the long view on our business – the lifecycle view. We analyze our products’ environmental impact, from their beginning in nature through production and distribution to their end of life. In short, we lifecycle!” he says.Sustainability is the topic also for Riccardo Balducci, Environmental Manager of Sofidel Group, owner of Swedish Tissue. He will speak about steps for achieving a strong sustainable foundation in the tissue business.Representatives of other Nordic companies are also on the speakers list, for example Metso, Innventia and Kemira.The Tissue World event in Nice is the world’s largest gathering for the tissue industry, includig both the conference and an exhibition.