Myllykoski modifies rotogravure product range
June 23 2010 Myllykoski is modifying its rotogravure product range with the brand My Star, a quality which has already proved successful in heatset web offset printing.
The Finnish paper manufacturer has significantly refined the existing properties of its paper My Extra and renamed it My Star. The new grade offers higher whiteness, higher gloss and a modern neutral shade, the company writes in a press release.“For a coated, wood-containing gravure paper, My Star produces very good print brilliance“, says Roland Beuerlein, Product Manager at Myllykoski's mill in Plattling, Germany. “So for high-quality magazines, we’re providing a modern, cost-effective alternative. Besides that, it can be combined well with our lighter weight rotogravure grade, My Classic,” he adds.